Our Story

Wow Braids is more than just a brand of premium handmade wigs. It is a celebration of the beauty, strength, and confidence of black women. Born from the idea that every black woman deserves to feel beautiful, confident, and in control, Wow Braids was created to support women as they grow, discover their identity, and express themselves through their hair.

Crafted by African women for black women, our wigs are handmade in Nigeria, using the finest materials and innovative technology to bring our customers the highest quality products. From vibrant colors to different lengths, hair types, and textures, we offer a wide range of styles that cater to every black woman's unique beauty.

But our commitment to black women goes beyond just our wigs. We are dedicated to making a positive impact in the communities where our wigs are made. By working with a network of rural women in Nigeria, we are creating jobs and empowering women to provide a better quality of life for themselves and their families. The money they earn from making our wigs helps them give their children a better future with access to education, food, and shelter.

At Wow Braids, we believe that black women are powerful, beautiful, and unique. We are dedicated to empowering black women through our wigs and our social impact, helping them to shine and celebrate their beauty every day. Join us in celebrating black beauty, making a difference, and embracing innovation with Wow Braids.